Graphic designer based in New York, designing across identities, typography, editorial, and typeface design. Currently at Interbrand. Previously at Gretel, Red Antler, and FCB Chicago. Studied Visual Communication Design at SAIC. Feel free to reach out to request the extended portfolio or explore collaboration opportunities.
@ianchen.8
chenianrz@gmail.com
EXPERIENCE
Interbrand, 2024 – Now
Gretel, 2023
Red Antler, 2023
FCB Chicago, 2022
Museum 2050, 2021 – 2022
Tokyo TDC 2024 Excellent Work
TDC 69 Winner
D&AD New Blood The Portfolios Winner
Young Ones ADC Merit
Graphic Design USA Design Award Winner
Red Dot Award Design Concept Shortlist
Graphis New Talent Annual x2 Silver Award
STA100 Winner
Core77 Design Awards Visual Communication Student Notable
Velotic is an industrial software company that builds solutions for manufacturers and improves industrial operations. The brand identity transforms data into dynamic patterns, visualizing new opportunities and the momentum of smarter manufacturing.
A professional soccer club representing New York City in Major League Soccer. To capture the spirit of our club and city, we developed The Five Borough Bond— a creative platform that serves as our core ethos and guiding metaphor.
An independent literary organization dedicated to promoting poetry. The new identity system uses a custom type family inspired by the process of formation and interpretation. The incomplete letterforms represent poetry as an evolving process, inviting readers to explore different meanings and connections. Simple geometric forms reference early writing systems while creating a clear and expressive visual language.
A spec campaign for Nike Running Club that explores new ways to inspire runners through changing environments and experiences. The campaign addresses the boredom of repetitive running routes by introducing “trailers” for different running destinations, showcasing diverse landscapes mapped through Nike Running Club. I developed the art direction, UI style, campaign video, and digital social content.
A nonprofit organization providing support and care for families with children who are ill or injured. The new identity refreshes the brand by building on the heart and house symbols, using warm colors, human-centered photography, and expressive graphics to create a more caring and optimistic experience.
The strong industrial and functional architectural design of the Shanghai Glassware Factory has been maintained in its transformation into the Shanghai Museum of Glass. The custom typeface that serves as a basis for the Museum's visual identity is inspired by the art glass production process where the extending and twisting of the liquid glass creates shapes of high contrast. The new identity also includes the layering of elements connoting to some degree the qualities of glass, such as transparency and distortion.
An annual music and arts festival that features musical artists from many genres of music, as well as art installations and sculptures. Colors and the typeface with different variations represent the different types of music genres played at the festival and the audience's reaction to the music, due to Coachella being known for its diverse music genres.
An American opera company and one of the largest opera companies in the United States. This brand identity uses the movement of opera as a reference to represent the diversity and youthful spirit of LA Opera. The bright color palette and modern typography strongly evoke beauty, dynamism, and the energetic culture of the LA Opera.
A reverse-contrast condensed sans-serif typeface inspired by city road markings. Designed with a fluid and organic approach, it draws influence from stretched letterforms on the ground seen during everyday walks through the city. Soft, rounded counter spaces balance the rigid structure, giving the typeface a more human and approachable feel.
A book I made to document my personal experience studying in the United States. The piece contrasts what I told my parents with what I was actually experiencing—two completely different realities. It explores the tendency to report only what is good while withholding the unpleasant.